About

Daytime Cinema is a media company for people who love movies. Not film people. Not cinephiles. People who love watching movies.

We launched in 2026 because we wanted a place that talked about films the way a knowledgeable friend does — with a take, held lightly, specific over universal. No gatekeeping. No reverence. Just the good stuff.

The brand runs on channel logic: we are CH 11. Content has time slots. The matinee happens at 2pm. The lobby is always open.

"Daylight, not darkness."

Matinee Film Club is the membership layer — games, rewards, real movie tickets, and eventually, perks worth having. It lives at club.daytimecinema.com. One account covers both.